A single take says we practiced like crazy / we are fucking awesome. Nothing fancy here.
Singing/rapping over your music live makes you badass.
Plus it doesnt hurt to throw in a  few  "Hello sexy", "Fuck You!", and then show your ass.
The single take, drinking, dancing, driving, live rapping, and dual lyrics. It gives a feeling of this is real. Weird camera angles, quick flashes, or special effects, they just basic!

The Gucci Gucci video is not just another rap video blinging it all out and talkin' shit on basic bitches. It's about selling speed... of synced hand movements (aka choreographed dance moves). It's edited very well, scripted very well, it feels like a whole journey through an Oakland day with the click-in of feeling and knowing your badass.

Every lyric has a hand movement associated with it, you can sit on youtube and dance in your chair with it. It's made for chair jockeys. It clicks with the yearning to be badass. To sail from moment to moment, flyin', connected, in the groove.

It makes one think that getting high and being fly is easy... If only you lived in Oakland.

Big Freedia - (New Orleans, Luisiana, USA) known for work in bounce music. In 2011 Freedia was named Best Emerging Artist and Best Hip-Hop/Rap Artist in January's Best of the Beat Awards. The album Big Freedia Hitz Vol. 1 was nominated by the 22nd GLAAD Media Awards in 2011. Freedia's singles include "Gin in My System" and "Azz Everywhere!"
http://en.wikipedia.org/wiki/Big_Freedia

I love Big Freedia's music and I dance my tootsie off to it, and I know this video can't compete on youtube. It doesn't keep a constant rhythm. The beginning is fast and then slow as they are looking for the giant. The dancing is great but not choreographed to the song, it needs certain moves for certain parts. The cheesyness of green screen is fine, if it's consistant, it's not in the video, some scenes they have nice drop shadowing behind them dancing in the city, other scenes they are just floating. The scale of dancers on buildings compared to other dancers doesn't make sense either, but other times it does make sense.

I recommend a consistant theme (cheese or not), a ramping story line (maybe a lead in with no music?), and dances choregraphed to the song that everyone is doing. Compare "Y'all Get Back Now" to youtube joke hit sensation "Take U to da movies", Take U is consistant, cheesy, keeps a good rhythm, and lightly hand dances through the whole thing.